We have built a strong relationship with the German premium jam producer Schwartau and their agency Brand Rieken (now called HÄPPY) as the brand’s sonic agency partner over eight years. Our TV commercial music and SFX are the result of a close co-creation partnership with the client team and creative director Matthias Walkenhorst.
One of our most successful collaborations was creating a musical response to the first moment of pleasure of the day for Samt in a long-running series of TV commercials. The product launch was a huge success, with research revealing that customers connected deeply with the music and cited it as a positive driver to try the new product. This success helped establish a new sonic approach and experience for the brand that we continue to develop with the client.
